As a Product Manager, you will be a key person for Yogasleepand their assortments within a defined category reporting to the Director of Product Management. You will drive your assignedcategory and take part in a complete experience as you will manage every facet of the product life cycle. This means you work with a cross-functional team across marketing,engineering, sales, corporate communications, and more. In this role, you'll be involved with Marpac’s category strategy from beginning to end.
Develop the consumer product roadmap, identifying assortment opportunities for Marpac that align with the overall company strategy for assigned categories.
Strategically plan and execute product strategy from product concept to finished product through working with engineering, outside partners, and brand/creative teams.
Conduct consumer research and translate insights into differentiated product opportunities.
Develop market requirements document outlining target market, competitive positioning, and list of key product features.
Be the product expert by understanding the needs of consumer as well as having a deep knowledge of the industry.
Determine product costs and pricing targets based on product specifications.
Create product specifications based on insights that solve the consumer need and meet costing and pricing targets.
Collaborate with brand/creative team on all product-related content needs to create a differentiated and best-in-class product and shopping experience.
Achieve product expansion and margin goals.
Analyze department KPIs and understand what actions and tools are available to affect important company metrics
Manage third party relationships with suppliers / factories and ensuring partners exceed vendor metrics
Responsible for achieving sales results of new products
Manage product development expense budget and responsible for coming under budget for new products
5+ years with relevant product management experience in consumer goods, preferably in durable goods space
Full product life-cycle experience launching products from concept to market.
Experience leading projects through a stage-gate process that ultimately launches competitive, profitable products into the market on time and on budget.
Experience working with in-house manufacturing and outside contract manufacturing both domestically and internationally
High attention to detail including proven ability to document requirements and to manage multiple, competing priorities simultaneously
Demonstrated ability to take data, reduce it, and make meaningful decisions for their product category that will positively affect company KPIs
Ability to execute methodically and think strategically
Superior presentation and written communications skills
Experience working with cross-functional teams
Willingness to roll up your sleeves and do whatever it takes to help your team win
Able to travel for tradeshows, company events, etc.; travel is domestic, with rare international travel required.
|||Wilmington, NC or Austin, TX|||Product Management||||||ReVirTFhtIh4jeFz|||FULL_TIME|||USD|||HOUR|||single||||||||||||false